Phil Clark
Gtm Strategy @Optifi Price Optimization
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WORK HISTORY
Gtm Strategy @Optifi Price Optimization
York, GB
Working with 2 incredible founders to support Optifi\'s growth, through refining their go-to-market strategy and building/ expanding their partnership ecosystem. Looking forward to helping drive innovation and market leadership for Shopify Merchants. Summary- Develop and evolve Optifi’s go-to-market strategy to accelerate growth- Identify and establish strategic partnerships to enhance market reach- Advise on positioning, messaging, and competitive differentiation- Support scaling initiatives to drive customer acquisition and retention- Collaborate with leadership to optimize sales and marketing alignment- Provide insights on industry trends and opportunities for expansion.
EDUCATION
University of Lancashire
Bachelor of Arts (B.A.), Sports journalism
ABOUT PHIL CLARK
Currently building the agency experience that clients actually deserve. Advocate of a no-nonsense approach. I don\'t claim to have all the answers, but I love helping brands find them. Naturally personable and curious about emerging tech. Experienced in a whole bunch of things, including Shopify, headless commerce, digital transformations, retail operations, automated fulfilment, logistics, product design, CRO and project management. But most importantly; very skilled in asking the right questions. Got an issue with your eCommerce Operations? Let\'s chat- Husband 🤵- Dad of 2 Overly enthusiastic about trainers (or \"sneakers\" if you\'re that way inclined)- Love a stone-baked pizza - eCommerce Agency & Health-Tech Product Founder
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