Petra Palomera
Social Media Manager @Rizos Curls
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WORK HISTORY
Social Media Manager @Rizos Curls
Los Angeles, CA, US
Lead the brand’s social media strategy to inspire, educate, and celebrate the curl community while driving engagement and sales-Manage daily content across all platforms, keeping every post aligned with our voice, vision, and values-Craft scroll-stopping content—from concept to creation—that speaks to curl confidence, texture diversity, and self-expression-Tell authentic stories through video, photo, and copy that reflect our community and champion curl culture-Execute high-impact product launch campaigns designed to drive buzz, boost virality, and grow brand awareness-Collaborate with influencers, creatives, and curl friends to co-create meaningful, high-engagement content-Build and maintain a vibrant content calendar that keeps our community inspired, informed, and always coming back-Stay ahead of trends in beauty, culture, and social to ensure our content feels fresh, relevant, and real-Use insights and engagement data to fine-tune strategy and maximize impact across all channels
EDUCATION
California State University, Fullerton
Bachelor of Arts - BA, Communication and Media Studies
SKILLS
ABOUT PETRA PALOMERA
Experienced in social media marketing, brand management, and campaign execution. Led cross-functional teams to execute successful campaigns resulting in annual revenue growth and new customer acquisition. Lover of all things pop culture, trends and creative story telling. California State University-Fullerton Alumna.
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