Peter Lewin
Commercial Director @Hydra Evc Ltd
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WORK HISTORY
Commercial Director @Hydra Evc Ltd
Rayleigh, GB
Led process to secure 4 ISO Accreditations, and implemented Best Practice Processes.Built accurate cost model, and introduced optimal logistics planning process to improve profitability.Designed flexible, fully funded CPO (Charge Point Operator) commercial modelDeveloped strategic partnerships with key partners.
EDUCATION
The Sweyne School, Rayleigh, Essex
O Levels
SKILLS
ABOUT PETER LEWIN
A proven & accomplished senior Commercial Leader with a career built across the food & non-food FMCG sector for such recognised brands as Unilever, Zip & Henkel. A track record for consistently delivering incremental bottom-line growth, with demonstrable success within Grocery Multiples, Discounters & DIY Channels. A specialist in International & UK Distributor Management & Customer Channel Management. Adept at building Strategic Joint Business Plans with a focus on delivering mutually beneficial key improvement objectives. Known as an effective builder of positive customer relationships utilising consumer led insights to drive sustained category development. An effective people-manager, who leads cross-functional teams to deliver best practice & maximising revenue potential. A highly personable team player who works with integrity and humility, whilst striving to conduct business in an open, transparent, & proactive manner. AREAS OF EXPERTISE: Strategic Business Planning Sustainable Channel Growth Strategies Int\'l & UK Business Development Distributor Sales Team Leadership Senior Level Influencing Collaborative Partnership Relationships Successful New Product Development Co-Operative Marketing Plans Consumer Insight & Solution Selling CAT-MAN Cross-functional Team Leadership Optimising profitabilityExperienced in:• Develop 3 Year Sales & Market Growth Strategies• Define & execute robust channel specific growth plans • Clear communication of values & priorities to distributors & trade customers• Lead, inspire, support & raise skills sets for sales teams• Build strong sustainable relationships with distributors & key accounts based on strategic alignment & collaborative partnerships• Deliver key sales objectives using consumer, shopper and category insights• Drive best practice for continuous sales teams’ performance improvements • Lead cross functional teams to aid accurate forecasting• Negotiate & support key account Joint Business Plans • Drive retail store execution to optimise profitable sales & distribution• Influence external & internal stakeholders: promote rigorous reporting to improve feedback clarity • Manage & resolve conflicts with senior contacts• Microsoft 365 excel, word, powerpointTeam Performance Management: o Conduct reviews, build effective communications, understand training & development needs, provide insight for performance improvementso Delegate authority & responsibility with accountability & follow-up o Conduct regular coaching & counselling to build motivation & selling skills
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