Peter Lee
Global Retail Corporate Identity Manager @JLR
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WORK HISTORY
Global Retail Corporate Identity Manager @JLR
Gaydon, GB
Responsible for the global Jaguar and Land Rover retail Corporate Identity (CI) strategy.Managed the design, development and corporate approval process for new global Jaguar and Land Rover CIs to support new brand positionings.Regular presentations to senior internal stakeholders and JLR Board.Deep-dive market visits to present new retail strategies to senior management and ensure their buy-in.Created and implemented global sourcing strategy for high-value brand items e.g. signage and furniture.Value engineered all main CI elements within tight budgets by working closely with preferred suppliers.
EDUCATION
The University of Hull
Bachelor of Engineering (BE)
Ackworth Quaker School
11 "O" levels and 4 "A" levels
SKILLS
ABOUT PETER LEE
Engaging and highly adaptable graduate team worker, possessing a diverse range of real-life commercial skills, management of global projects, and international placement. Proven track record of both strategic planning and delivering complex global projects within tight deadlines and budgets. Excellent negotiation, communication and presentation skills - up to Board level.
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