Paul Rosien

Director, Hpc Ai Customer Evangelist @Hewlett Packard Enterprise

Boise, ID, US
MOBILE NUMBERS
+12•••••••20

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WORK HISTORY

Jan 2020 — Present

Director, Hpc Ai Customer Evangelist @Hewlett Packard Enterprise

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Cray acquired by HPE.) Responsible for activating programs, events and experiences that amplify HPE’s supercomputing leadership, and drive awareness, consideration and preference towards the HPC business. • Worked with management to identify speaking engagements and key moments to insert and reinforce HPE’s thought-leadership points of view, resulting in more than 10k views in FY21. • Amplified customer announcements and case studies, developing inspirational customer storylines to reinforce product value via outcomes, and associating HPE with advanced science, research, and leadership computing. • Converted in-person customer event to virtual focusing on customer-centric experiences that encouraged attendee participation and networking. Results included 67% increase in registration and 90% average watch time of virtual program. • Developed industry day of recognition that celebrates the supercomputing community, the outcomes in science and discovery, and reinforce HPE as the leader in supercomputing. Celebration sees pick-up across the industry including customers, partners, industry pubs, press, and even competitors. FY21 program resulted in over 500k views of feature program and reach of 30M users via digital channels • Collaborated with a scientist researching Covid 19 vaccines, documenting his team’s journey thru video interviews as they get access to a supercomputer, analyze natural products’ efficacy against the virus, and identify 125 naturally occurring products to be considered for drug development. Audiences were educated in the importance supercomputing has on life-saving research like vaccines while associating HPE with helping the fight against Covid. The program resulted in numerous press pick-ups, 2M impressions and views of video content.

EDUCATION

1986 — 1990

Washington State University

Bachelor of Arts (BA), Fine Arts

SKILLS

Creative DirectionOnline MarketingProduct MarketingPpcGo-to-Market StrategyWeb MarketingB2b MarketingStrategic PartnershipsSalesforce.comSocial Media MarketingSEOProduct DevelopmentCrmSales EnablementOnline AdvertisingLead GenerationStrategySalesMarket PlanningMarketing StrategyWeb AnalyticsSocial NetworkingEloquaIntegrated MarketingSales OperationsDemand GenerationAdvertisingE-CommerceSaasEvent ManagementMarketing ManagementB2bDigital MarketingMarketing CommunicationsMulti-Channel MarketingSemStart-UpsBrand ManagementMarketing AutomationSoftware as a Service (Saas)

ABOUT PAUL ROSIEN

Marketing leader experienced in leading brand transformations, modernizing online and…

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