Paul Rawston
Head of Marketing @Synectics
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WORK HISTORY
Head of Marketing @Synectics
Sheffield, GB
Developing and executing the Synectics marketing and communication strategy across both of its divisions• Creating high conversion marketing campaigns and product launches • Delivering effective content marketing plans to maximise lead generation and brand awareness• Articulating the value propositions for our next generation of security and surveillance solutions• Leading a team of marketing professionals and agencies • Providing high impact sales enablement resources and activities
EDUCATION
Loughborough College Group
Professional Diploma, The Chartered Institute of Marketing
University of Derby
2:1, Business Management
Loughborough College Group
Professional Certificate, The Chartered Institute of Marketing
SKILLS
ABOUT PAUL RAWSTON
Senior marketer with 15+ years’ experience leading growth, brand transformation, and multi-channel demand generation across global technology, SaaS, and industrial markets. Proven track record delivering measurable commercial impact through digital acceleration, product launches, partner ecosystems, and communications. Trusted senior leader reporting directly to CEOs and Boards, with deep expertise across brand strategy, GTM, marketing operations, and international team leadership.
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