Pauline Avendano
VP of Marketing @Vision Media
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WORK HISTORY
VP of Marketing @Vision Media
Los Angeles, CA, US
EDUCATION
Nantes Université
Business Sustainability
Boston University
Master of Science - MS, Global Marketing Management
University of Miami
Bachelor of Arts - BA, Marketing
SKILLS
ABOUT PAULINE AVENDANO
Seasoned marketing executive with over 20 years of experience driving global brand growth through innovative 360-degree marketing strategy & programs. Proven track record of leading digital transformation initiatives and unifying global teams around cohesive brand strategies, particularly in the digital landscape. Known for balancing purpose-driven marketing with commercial objectives while maintaining an unwavering focus on customer needs. Master in Science (MSc) in Global Marketing Management from Boston University. Areas of Expertise:+Global Marketing Strategy & Programs+Brand Identity, Strategy & Storytelling+ Strategic Program Management+Value Proposition & Product/Service Offerings+Seasoned Leader of Marketing and Creative Operations+GTM Strategy, Programs & Launch+Digital/Platform/Website Development, Transformation & Automation+Comprehensive 360-degree Earned, Owned, & Paid Digital Media Strategy+Lifecycle Marketing: Journey Mapping, Segmentation & Engagement+Product Development, Marketing & Launch Strategy+Competitive Industry & Trend Research+Global Communications & Public Relations+Editorial Strategy+Project Management, Operational Efficiencies & Workflows+Print, Digital & Video Production
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