Paula Parker

Marketing Director - P t @Polstore Storage Systems Limited

Woking, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Mar 2021 — Present

Marketing Director - P t @Polstore Storage Systems Limited

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Guildford, GB

EDUCATION

N/A

MiniMBA

Mini MBA, Marketing

1988 — 1992

University of Westminster

BA Hons, French and Italian

SKILLS

Product DevelopmentLeadershipMarketing CommunicationsMarket ResearchInternational MarketingMarketing ManagementMarket AnalysisAdvertisingMarketingP&L ManagementFast-Moving Consumer Goods (Fmcg)ItalianCustomer InsightBrand ManagementCross-Functional Team LeadershipMarketing StrategyMarket PlanningFrenchCompetitive AnalysisTeam ManagementStrategyProduct ManagementTrade MarketingConsumer ProductsB2bFmcgTeam LeadershipForecastingProduct LaunchSegmentationNew Business DevelopmentProduct MarketingPricingProduct Lifecycle ManagementPricing StrategyManagementBusiness StrategyBusiness DevelopmentDigital Marketing

ABOUT PAULA PARKER

Need help with your marketing?Perhaps you’re the business MD or owner, and you spend so much time running your business that marketing is taking a backseat.Or maybe you’re a busy HoM and you never seem to have enough resource to get to your important innovation projects. You might have ambitious growth targets, but can’t seem to find the time to plan your marketing activities properly. Or you don’t know if your marketing is truly bringing a return on your investment, let alone ensure your marketing strategy is still aligned with your business objectives.Paula is the safe pair of hands you need to work on growing your business. THE SOLUTION TO YOUR MARKETING My passion is to help your business grow. Working as part of your team, I get to know your business inside out. I will review your past and current marketing efforts, and work with you to create a solid marketing strategy and plan in line with your business’ growth targets. I will stay on to implement the agreed plans, leaving you to focus on running the day-to-day business.CORE SERVICESMarketing Strategy We work with our clients to create marketing strategies that reflect your business’ goals. I will help you develop your brand story, segment your customers and understand their needs to determine the best marketing strategy for success. Marketing Plans We devise a practical plan of selected marketing activities which will deliver your marketing strategy. The plan will outline exactly what type of content you will produce and when you will release it, typically in the form of a calendar.Marketing Campaigns We work with a network of creative experts to deliver powerful marketing campaigns. We brief and manage the creative process, ensuring the project is delivered on time and within budget. Monitor and measure results, tweaking the activities accordingly to ensure success.MEET PAULAMarketing Strategy and Planning Expert with extensive experience in B2B and B2C sectors. Former Marketing Director at Scotts Miracle-Gro. Mum to 2 lovely grown-up kids. When not working you will find me in my gardenLET’S TALK Message me, call 07•••••••93, email p••••@pp8marketing.com SPECIALITIESB2B Marketing Strategy, B2C Marketing Strategy, Product Life Cycle Management, Portfolio Management, Innovation strategies, New Product Development Management, Product Marketing, Brand Building, Global Brand Management, Go to Market Strategies and Planning, Channel Strategies, Marketing Campaign Management, Brand Planning, Marketing Plan Implementation, ROI, Marketing Communications, Agency Management

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Paula Parker — Marketing Director - P t at Polstore Storage Systems Limited in Woking, GB | Unifers