Paul Murphy
Associate Director @7demand
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WORK HISTORY
Associate Director @7demand
7Demand are a B2B focused agency delivering marketing resource as a managed service; supporting technology companies with gaps in headcount or skills.
EDUCATION
Abertay University
BSc, Biotechnology
University of St Andrews
PG Cert, Business Administration and Marketing
ABOUT PAUL MURPHY
I’m a Growth Marketing Leader with 15+ years’ experience driving customer acquisition, incremental revenue, and brand growth across consumer and B2B markets.At Atlassian, I generated 28x ROI and 70% YoY growth, embedding Atlassian’s own system of work for marketing (Atlas, Jira, Trello, Confluence, Loom) to align goals, agile pods, and campaigns. This experience has given me a unique perspective on how to scale growth in matrix organisations undergoing transformation - exactly the type of environment I thrive in.Beyond SaaS, I have delivered consumer growth at scale - for example, increasing a retailer’s online sales from $20k to $270k per month. I’ve also built demand generation functions that delivered $34M+ pipelines, managed multi-million-dollar paid media budgets, and led agency ecosystems across global markets.What sets me apart is the combination of:1) Digital growth expertise across paid search, affiliates, programmatic, ASO, referral, app marketing, and lifecycle.2) Systems leadership using Atlassian tools to drive agility, automation, and transparency in marketing operations.3) Collaborative leadership style, building high-performing international teams and aligning stakeholders to deliver sustained impact.I believe growth comes from the intersection of strategy, creativity, and disciplined execution - and I bring all three to the table.
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