Patrizia Bertassello

WORK HISTORY

EDUCATION

SKILLS

ABOUT PATRIZIA BERTASSELLO

Art Director and Senior Graphic Designer for internationaly famous Fashion Brands: creating their logos and brand identities with invites, advertising pages, company brochures and promotional materials, managing print productions with a particularly distinctive approach to selecting quality printing papers and materials, using various and interesting printing techniques. As Creative Director at an important and influential Milan based Graphic Design Studio for luxury and up market Fashion Labels, I was also in the position to lead and coordinate the members of the studio\'s creative team. Working for many years at Condé Nast, I have learned to deal with tight publishing deadlines, with highly organized printings processes, developing a sense for style and color and fashion, for their highly demanding luxury market clients. All the above has given me a comprehensive vision and knowledge of the different Fashion\'s market segments and of luxury Fashion Brands; years of experience have added the ability to understand their specific communication needs; my professional seniority the skill to efficiently manage the overall creative process, alone or supervising a larger working team. Expertise: Art Direction, Graphic Design, Branding and Identity, Rebranding, Corporate Communication, Web Communications, Social Media, Events organization (traditional and digital), Online Advertising, Offline Advertising, Editing, Web Design.