Patrick Lauria
Marketing Associate @Lauria Hyundai
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WORK HISTORY
Marketing Associate @Lauria Hyundai
CA
Support marketing, design, and copywriting efforts across digital, social, and print channels• Compose attention-getting radio ads to support various campaigns and promotions—including the launch of a new OEM franchise• Design full-page print ads to support financial services and new & used cars departments• Launched a content-rich specialty finance (non-prime) website—ranking #1 for planned key-words and search terms Additional Experience: As a family member, I’ve contributed marketing, branding, and general content at the Lauria Auto Group from 2008 on an occasional, freelance basis before “formally” joining the team in 2021.
EDUCATION
MaRS Discovery District
MaRS GrowCamp 2017, Marketing
George Brown Polytechnic
Digital Photography Certificate
Georgian College
Advertising Diploma, Advertising
Georgian College
Marketing Diploma, Automotive Marketing
ABOUT PATRICK LAURIA
I’m a seasoned sales, marketing, and customer success professional who thinks creatively without losing sight of the customer experience—or how to close a deal! Throughout my career I’ve successfully launched new products and services, managed complex marketing and creative campaigns, and built winning teams and tools while exceeding sales quota and prioritizing best-in-class experiences. In my spare time, I\'m an artist and passionate entrepreneur. If I\'m not painting or using my camera, I\'m probably working on one of several e-commerce, design, or web related projects. Specialties: Sales, Account Management, customer success, full-stack marketing, web design, partnerships, brand development, channel marketing, solution selling, sales enablement, software sales, SaaS, lead generation, business development, marketing, consumer financing, SEO/SEM, ideation, venture capital, e-commerce, customer enablement
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