Patty Wilburn Galiano
Marketing Campaign Manager @Casepoint
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WORK HISTORY
Marketing Campaign Manager @Casepoint
EDUCATION
Loudoun County High School
High School Diploma
William & Mary
BA, Public Policy
SKILLS
ABOUT PATTY WILBURN GALIANO
With over 10 years in marketing, I lead demand generation, product launches, and go-to-market strategies across B2B, B2G, and D2C markets. I’ve driven measurable success—launching a VPN app to 1M+ downloads (comScore), earning a 2022 Killer Content Award for a campaign with 119 net-new leads and 4,400% ROI (Gordian), and scaling a niche brand to six-figure revenue through SEO and multi-channel tactics.My expertise spans full-funnel campaign strategy, digital advertising, SEO/SEM, and analytics (Google Analytics, Power BI, AppsFlyer), with a knack for collaborating across sales, product, and content teams to turn complex priorities into growth. Skilled in Salesforce/Marketo, competitive analysis (SEMrush), and cross-functional alignment, I thrive on delivering results in dynamic environments.
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