Pascal A.
Director Marketing Analytics @CIBC
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WORK HISTORY
Director Marketing Analytics @CIBC
Toronto, ON, CA
EDUCATION
University of Toronto
Certificate, Business Analysis
Northwestern University
Certificate, MarTech Strategy
Monseigneur de Charbonnel
Ontario High School Diploma
Ryerson University
BComm, Information Technology Management
ABOUT PASCAL A.
Business marketing professional with a proven track record in marketing strategic planning, brand management, acquisition and base strategy, promotions, planning, launching programs with a broad cross functional team and execution of marketing programs both above and below the line, ability to build solid relationships.CORE COMPETENCIES: • Marketing Strategy & Planning, Execution and launching products/programs, Communications, Brand Marketing, Advertising and Promotion and Project Management• Communications: Marketing collateral design, and Sales
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