Parthvi Viradia
Marketing Operations Assistant @Ismartstudent International Inc
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WORK HISTORY
Marketing Operations Assistant @Ismartstudent International Inc
Mississauga, ON, CA
Managed CRM workflows (Zoho), reducing response times to new leads by 25% and improving conversion rates by 23%.•Collaborated with consultants and leadership to resolve payment issues and enhance service workflows.•Supported digital ad campaigns (SEO, SEM, Google Ads), contributing to a 31% increase in qualified leads.•Handled secure reporting and supported CRM updates to align with internal reporting goals.
EDUCATION
Conestoga College
Postgraduate Degree, Strategic marketing communication
Rīgas Tehniskā universitāte (Riga Technical University)
Bachelor's in Entrepreneurship and Business Management , Business, Management, Marketing, and Related Support Services
ABOUT PARTHVI VIRADIA
I\'m a marketing and communications professional with 5+ years of international experience across Canada and Europe, specializing in digital campaigns, CRM optimization, and brand strategy. I’ve worked with retail, tech, and education brands to deliver campaigns that grow engagement, boost leads, and improve retention — using tools like Google Analytics, SEO/SEM, Salesforce, and Adobe Creative Suite. I’m passionate about translating data into actionable strategies and connecting brands with the right audiences. Always eager to collaborate, grow, and bring creativity to every project I work on.
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