Parneet Kaur

Digital Marketing Manager @Goballyhoo Brand Solutions

IN

Managed social media accounts, driving brand awareness and engagement across platforms including Facebook, Instagram, LinkedIn, and Twitter. Executed paid advertising campaigns that increased reach and conversions, optimizing budget allocation and targeting strategies to maximize ROI. Developed and implemented a content calendar for daily posting, ensuring consistent brand messaging and engagement with the audience. Analyzed campaign performance using tools like Google Analytics and social media insights, adjustingj strategies based on data-driven findings to continually improve results. Conducted keyword research and SEO optimization to enhance organic traffic and improve post visibility, leading to a significant increase in follower growth and engagement

NMIMS CDOE

MBA, Marketing

Delhi University

Bachelor of Commerce - BCom, Business/Commerce, General