Paola Frech

Marketing Coordinator @Distribuidora Nacional S.A. Dinsa

Managua, NI

Partnered with the Human Resources Department to develop recruitment strategies\\\\n• In charge of advertising company\'s open positions through social media and radio stations\\\\n• In charge of interviewing potential candidates for open positions as well as giving my final recommendation of the candidates to the hiring managers\\\\n• Created new project “Cocina Doña Nany” which consists in promoting the company’s products via Youtube, Instagram and Facebook\\\\n• Created and programed content for the company’s social media accounts and successfully grew them by 37%\\\\n• Spearheaded stakeholder mapping, community management and conducted media audits to connect the company with executives and other industry leaders and effectively secured three business partnerships\\\\n• Managed the company’s product inventory and its warehouse stock for distribution to clients like Walmart, and other local groceries\\\\n• Secured coverage and handled media communications for Dinsa and its partnership events with brands like Del Monte and Goya Foods\\\\n• Maintained effective internal communications to ensure that all relevant company functions were kept informed of marketing objectives\\\\n• Developed and implemented marketing plans, including promotional calendars and programs, new practice group introductions and managed budgets\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n

American Nicaraguan School

High School Diploma

University of Florida

Bachelor's degree, Food and Resource Economics