Olivia Grimaux
Head of Communication @Diptyque Paris
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WORK HISTORY
Head of Communication @Diptyque Paris
Executive Director - Diptyque Foundation from 2023- Endorsement of the Foundation\'s purpose by shareholders, members of the Executive Committee and all internal teams- Definition of strategy and positioning in line with brand values- Contractualization of the foundation\'s articles of association and the actions supportedHead of Communication from 2009- Development of DIPTYQUE\'s visual identity- Development and implementation of the brand content strategy in France and internationally - Rationalization of internal and external communication processes- Definition of AD, management, and organization of events - Performance control - operational KPIs, budget management- Implementation of partnership/sponsorship policy- Mobilization and development of teams and agencies in France and abroad (7 people in Paris - 9 abroad - a network of 10 press agencies)
EDUCATION
Emlyon Business School
Administratrice d'entreprise, Formation certifiante "Objectif Conseil d'Administration"
ISTEC - Ecole Supérieure de Commerce et de Marketing
Ecole Supérieure de Commerce et de Marketing
Université Paris Nanterre
DEUG Psychologie
ABOUT OLIVIA GRIMAUX
Strengthening a brand\'s positioning and desirability Over 20 years\' experience in the world of luxury image and communications has enabled me to develop unique expertise in the creation and implementation of brand strategy at an international level. In a world where the battle for attention is raging, where authenticity and transparency are no longer incidental, our profession helps more than ever to make the difference. • Enhancing a company\'s uniqueness with authenticity and transparency • Developing brand stories and consistent image • Strengthening, structuring and making more visible a brand\'s commitments through a philanthropic tool • Building a 360° communications strategy at international level • Defining the media strategy: Earn, owned, paid • Managing multicultural and multidisciplinary teams • creating opportunities #brand #communication #image #branddirector #luxe #lifestyle # perfume# nichebrand# costemics#accessory #jewellery #brandcontent #corporatefoundation #brandvalues #management #director #headof #international #english #360strategy #brandstrategy #multidisciplinary #multicultural #creativity #art #artinstitution #history #cultural #hotelbusiness #culturalinstitution #philanthropy #sponsoring #mecenat #digitalmarketing #resultsoriented #socialnetworks #events #flexibility #tasteforchallenge
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