Oksana Fedorenko
Marketing and Brand Promotions Manager @Versatile
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WORK HISTORY
Marketing and Brand Promotions Manager @Versatile
Oakham, GB
EDUCATION
Kiev National Linguistic University
Bachelor (Honours) degree
Ukrainian Institute of Finance and Economics
Bachelor (Honour) degree
ABOUT OKSANA FEDORENKO
10 years in FMCG with Carlsberg Group 8 years in SPORT (marketing and events) motorbikes with Wheels Motorcycles / Boxing, kickboxing and fitness with Fighters 1 year with Versatile in LIVE EVENTS industry Why Me- I have worked my way up from Customer Service Specialist to Sales Analyst, then to Key Account Executive, and now, as a Marketing & Brand Promotions Manager- I know how to build strong relationships and solve customer problems - I’ve worked across both B2B and B2C sectors, helping clients and customers resolve issues, improve satisfaction, and drive repeat business. My expertise in relationship management, negotiation, and problem-solving ensures that every client feels heard and valued, turning challenges into opportunities for growth- I know how to analyse data to identify growth opportunities for the company - using insights from market analysis and customer data, I can pinpoint areas for improvement, optimise strategies, and drive revenue growth- I know how to create and execute strategic marketing campaigns that drive brand loyalty - I’ve led B2B and B2C marketing campaigns and event activations at a national scale, boosting brand visibility and engagement. Through strategic planning, brand development, and event marketing, I deliver measurable results, turning customers into brand ambassadors- I know how to lead teams to achieve high performance and meet ambitious goals - throughout my career, I’ve developed strong leadership skills to bring teams together, ensuring successful execution of large-scale projects. I have a proven ability to plan, coordinate, and execute complex events, ensuring smooth operations and a positive experience for both clients and stakeholders. What to know more? Here are my three main weaknesses, because that\'s the first thing you want to know about a professional: 1. I\'m never satisfied with the status quo. It is never enough for me - neither in business nor in personal development. Progress is my lifestyle. 2.\"Team comes first\" attitude. My team is my strength. If they can\'t play as one organism, obsessed with winning the game, that means something is not right with the environment. So, business will wait until the team is ready to play their best game. Planning and preparation are my religion. Having a clear strategy is essential for me. But I always stay up to date and reactive to any changes. Why did I say these are my weaknesses? Because I can\'t be flexible with them. I build a strong team, set clear goals and driving constant progression.
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