Nikita Degtoff Fallon
Principal Program Manager - University Community Engagement @NI (National Instruments)
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WORK HISTORY
Principal Program Manager - University Community Engagement @NI (National Instruments)
US
2025- Orchestrated 27 hands-on University AMER & EMEA events in 6 months to grow LabVIEW proficiency - Outreach to 400 professors, researchers & scientists at top 120 engineering universities in the world to grow talent pipeline to industry- Generated ~$3.1M of sales pipeline -mentored 5 mentees w/n the NI women’s network 2024 - Orchestrated 60 LabVIEW User Groups around the world in 6 months with new Director of Community- Generated~$2.4M of pipeline with 7 software product managers with 90 sessions to inform their feature roadmaps-Launched 1st regional in-product communication pilot with telemetry data, lead development of new analytical tools- Worked with sw developers to build web-facing tools for users creating new and innovative analytical workflows and methodologies- Trained New CSMs, AMs & FSEs in general account engagement best practices with supporting enablement content2023- Created $7M in additional pipeline at top 100 accounts by engaging AMs, BDMs and field marketing across 4 business units- Onboarded, trained and supported a global Customer Success team of 14 on new kickoff event process for top accounts post software agreement renewal then - Conducted research on NI\'s historical academic business then created a SOW for ongoing engagement at top engineering academic institutions around the world-Collaborated with top AI engineers to test new technology to derive theme analysis from large subject datasets and inform the creation of NI 1st AI policy- Mentored 3 women within the NI Women\'s Network 2022 - Created and implemented EA growth approach with Sales, Marketing and Business Units- Ran > 60 quarterly account reviews with AMs and BDMs to increase pipeline conversion- Ran a back on service marketing campaign to 17k customers genned over $1M in pipeline - Ran Munich SW Marketing Event- 50% attendance rate, gened 5 new enterprise software agreements - Taught Asia Sales Training of 14 target customers w > 50% conversion rate
EDUCATION
Texas McCombs School of Business
Minor in Business Administration
The University of Texas at Austin
Bachelor of Arts (BA), Urban Development
SKILLS
ABOUT NIKITA DEGTOFF FALLON
Nikita is a dynamic and results-driven enterprise software leader with over 15 years of experience spanning customer success, product management, marketing, and operations. She has consistently demonstrated a unique ability to bridge technical innovation with customer-centric strategies, driving multimillion-dollar pipelines and fostering global community engagement. Her career is marked by a blend of strategic vision, operational excellence, and a passion for mentorship and community building.Professional Themes- Innovation through Empathy: Blending technical insight with human-centered design- Community Builder: From global user groups to internal mentorship, Nikita fosters connection- Strategic Operator: Proven ability to scale programs, drive revenue, and align cross-functional teams- Lifelong Learner: Continuously evolving through new challenges—from AI policy to figure skating.“Twenty years from now you will be more disappointed by the things you didn’t do than by the ones you did do. So throw off the bowlines. Sail away from the safe harbor. Catch the trade winds in your sails. Explore. Dream. Discover.” - Mark Twain
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