Nidhi Oza
Research Manager @Kantar
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WORK HISTORY
Research Manager @Kantar
Mumbai, IN
EDUCATION
VESIM - Vivekanand Institute of Management Studies and Research
Master of Business Administration - MBA
Gujarat Technological University, Ahmedbabd
Bachelor of Engineering - BE
ABOUT NIDHI OZA
Currently serving as a Research Manager at Kantar in the Media and Digital domain helping brands get their media and marketing strategies right.I specialize in leading diverse research projects across various sectors, with a focus on primary research methodologies. I have a demonstrated expertise in conducting brand impact measurement studies, analyzing media campaign\'s effectiveness, and optimizing media strategies to enhance ROI for clients. Prior to my role at Kantar, I held a position as Assistant Manager-Data Analytics at Kotak Mahindra Bank Ltd, where I gained valuable experience in risk control and data analytics.With a strong motivation to broaden my skill set and embrace new challenges, I am dedicated to delivering actionable insights to meet clients\' evolving needs. My commitment to continuous learning, coupled with my confident and adaptable nature, positions me as a valuable asset in any professional environment.
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