Nicole Baker

Director of Marketing & Customer Experience @Gills Point S Tire & Auto Service

Portland, OR, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Mar 2019 — Present

Director of Marketing & Customer Experience @Gills Point S Tire & Auto Service

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Portland, OR, US

Market Expansion: Lead marketing strategy and customer experience for 130+ locations nationwide, driving measurable growth in revenue, leads, and retention.Department Leadership & Team Development: Build and scale the marketing department to support rapid business expansion, executing integrated campaigns across digital, social, content, sponsorships, and events.Marketing Operations & Technology: Modernize marketing operations by optimizing technology platforms to improve customer experience, streamline workflows, and increase conversion.Performance Optimization: Develop ROI-focused strategies, optimize budgets, improve attribution, and prioritize high-performing channels.Integrated Campaign Strategy: Design and execute multi-channel campaigns across digital, social, content, sponsorships, and events, balancing consistent brand identity with localized market execution.

EDUCATION

2006 — 2010

Amador Valley High School

High School Diploma

2010 — 2014

Montana State University-Bozeman

Bachelor's Degree, English Literature and International Business

2017 — 2019

WSU - Edward R. Murrow College of Communication

Master of Arts (M.A.), Strategic Communication

ABOUT NICOLE BAKER

I’m a marketing leader who develops scalable, multi-location growth strategies that…

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Nicole Baker — Director of Marketing & Customer Experience at Gills Point S Tire & Auto Service in Portland, OR, US | Unifers