Nicole Reyes

Marketing Analytics Intern @Equitable

Bronx, NY, US
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WORK HISTORY

Jun 2025 — Present

Marketing Analytics Intern @Equitable

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NY, US

Supported the Data, Analytics, and Insights team by developing SQL queries to extract and analyze marketing dataCreated insightful dashboards and performance reports using Tableau and PowerPoint, helping visualize complex informationCollaborated with cross-functional teams 🤝 to generate actionable insights that informed digital campaign strategies across email, social media, and display channels Strengthened skills in data analysis, marketing performance measurement, and storytelling with data Gained hands-on experience with tools such as Microsoft Excel, Tableau, and site analytics platforms Enhanced ability to communicate findings clearly and contribute to a data-driven marketing approach within the financial services industry

EDUCATION

2025 — 2027

Loyola University Maryland

Master of Business Administration - MBA

2022 — 2025

Loyola University Maryland

Bachelor of Business Administration - BBA

2018 — 2022

International Leadership Charter High School

High School Diploma

ABOUT NICOLE REYES

As a recent graduate of Loyola University Maryland with a BBA in Marketing and Data Analytics & Information Systems — and a minor in Data Science — I’m passionate about using data to tell compelling stories and drive strategic decisions. I was proud to complete my undergraduate degree in just three years, and I’m now continuing my academic journey by pursuing a Professional MBA with specializations in Marketing and Data Analytics & Digital Technologies. Alongside my education, I’ve gained hands-on experience in social media strategy, brand management, and marketing analytics through roles at Loyola’s Center for Community, Service, and Justice, the Sellinger School of Business, and HKPO Veterans Academy. Most recently, I’m excited to be joining Equitable as a Marketing Analytics Specialist, where I can merge creativity with data to generate insights that matter. I thrive in environments where innovation, empathy, and impact intersect — and I’m always looking for opportunities to grow, collaborate, and make a difference.

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