Nicolas Scafarto
Growth Hacker @Groupe AYOR
Signup · Get unlimited contacts
WORK HISTORY
Growth Hacker @Groupe AYOR
Situation:\\\\nGrowth Hacker - at Groupe Ayor / Hammel - E-retailer for professional installers: faucets, sanitary, heating, plumbing, tools and environment.\\\\n\\\\nObjectives: development of lead acquisition strategy via different levers, implementation of lead nurturing via workflows (Stack: HubSpot) & marketing automation, scoring of leads to prioritize treatment by sales people, monitoring of conversion rate and profitability phase.\\\\n\\\\nObjective:\\\\n Target analysis / deepening of customer knowledge for better targeting.\\\\n Development of the acquisition strategy.\\\\n Scraping to build the cold emailing base.\\\\n Enrichment of the database.\\\\n Creation of visuals for the acquisition for the Ads part.\\\\n Construction of the conversion funnel.\\\\n Launching & optimization of the different campaigns.\\\\n\\\\n\\\\nKPIs :\\\\n Quality leads generated\\\\n Customer conversion rate\\\\n Sales generated\\\\n Rate of profitability.\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n
EDUCATION
BSB - Burgundy School of Business
Master 2 (M2), Digital Leadership (Bac + 5) 👨🎓
ABOUT NICOLAS SCAFARTO
As a Growth Marketing expert with over 7 years\' experience, I help companies achieve…
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.