Nicola Lumb
Growth Marketing Manager @50skills
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WORK HISTORY
Growth Marketing Manager @50skills
Cardiff, GB
Putting 50skills on the map as a leading AI workflow automation solution.
EDUCATION
Cardiff University / Prifysgol Caerdydd
Business Management and Marketing, Marketing
CIM | The Chartered Institute of Marketing
Diploma in Digital Marketing, Digital Marketing
SKILLS
ABOUT NICOLA LUMB
Career driven and commercially astute CIM Digital Marketer, responsible for the full marketing function and strategic brand vision; driving B2B brand awareness and revenue.Marketing is the perfect combination of creativity and analytics. In another life I could have been a detective as I love solving puzzles and looking for clues, but I really do love what I do!No day is the same in marketing - sometimes I’m able to exercise my creative flair designing a range of B2B marketing materials for both digital and print, while other times I’m SEO copywriting, proofing and editing. A lot of the time I can satisfy my analytical brain by looking at numbers and interpreting data, followed by problem-solving to come up with creative solutions.Colleagues would describe me as process-driven and efficient (and friendly…I hope!). If you give me a task, you know it will get completed.Some people don’t care about the little things, like typos or style inconsistencies and that’s ok, we‘re not all wired the same, but I do care about these things! I hate making mistakes (even the most detail-oriented miss things at times), and to my detriment, I can find it difficult to brush these things off, which I why I triple, quadruple check at times to ensure everything is right first time. My nightmare situation would be seeing content I’ve written and designed printed in a business magazine only to spot an error.
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