Nick Ashmore
Global Marketing Director @Nearform
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WORK HISTORY
Global Marketing Director @Nearform
Nearform is a global digital consultancy helping enterprises accelerate transformation through modern software, data and AI.Lead integrated global marketing to deliver on Nearform’s strategic objectives, driving new-logo acquisition and account growth while aligning marketing with sales to generate measurable pipeline and ROI. Report into the Chief Commercial Officer.Remit includes- Developing and executing an integrated go-to-market and demand strategy- Building a repeatable new-logo engine with sales and partnerships across direct, network and tech channels- Strengthening brand presence in the UK, Ireland & North America and positioning Nearform as a thought leader in AI-native engineering- Partner marketing and co-selling initiatives- ABM for strategic accounts to deepen customer relationships and expansion opportunities- Building and leading a high-performing marketing team
SKILLS
ABOUT NICK ASHMORE
With over 25 years of marketing experience, 17 of which in B2B software marketing leadership roles, I am a seasoned and strategic marketer with extensive knowledge of building demand generation engines to drive revenue growth.
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