Nicholas Martin
Chief Marketing Officer @Hiller Plumbing, Heating, Cooling & Electrical
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WORK HISTORY
Chief Marketing Officer @Hiller Plumbing, Heating, Cooling & Electrical
Nashville, TN, US
Spearheading marketing leadership for one of the largest privately and family-owned home services companies in the U.S, overseeing all aspects of strategic brand management, digital marketing, and corporate communications. Collaborate cross-functionally to align marketing efforts with overarching business goals.• Lead an in-house team and external partners to exceed performance objectives while maintaining budget discipline.• Manage multi-channel marketing initiatives across 17 markets, driving B2C and B2B growth in plumbing, HVAC, and electrical services.• Oversee all marketing disciplines, including brand strategy, digital, creative, website management, social media, public relations, and event planning.• Develop and integrate complex digital campaigns that leverage social media, marketing automation, and public relations to enhance brand reach and customer engagement.• Negotiate high-impact sports marketing partnerships, including those with the Nashville Predators, Vanderbilt Commodores, University of Alabama Crimson Tide, and other collegiate and professional teams, driving brand visibility and engagement.
SKILLS
ABOUT NICHOLAS MARTIN
Seasoned strategic marketing professional with 16+ years of corporate marketing leadership and brand management experience across a range of sectors. Recognized for demonstrating a natural aptitude for optimizing brand awareness, as well as for driving revenue growth, I have a verifiable history of contributing directly to company growth and expansion throughout my career. As such, I have consistently exceeded target and performance goals and I am adept at achieving maximum results with minimal resource expenditure. Professional focal points include strategic marketing, digital campaign strategy, campaign development, forecasting, stakeholder engagement, and team leadership. Delivering superior administration on the latter areas of expertise requires utilization of effective communication skills, negotiation skills, as well as business acumen, trend analysis, sales, and resource management to support efficiency and maximum returns. Currently, I am the Director of Marketing with Hiller Plumbing, Cooling & Electrical. Under my leadership, I hold accountability for the full spectrum of organizational marketing. I also lead a diverse team of internal staff, contractors, and agency staff in the optimization of brand management and awareness. In addition, I liaise with senior leadership, stakeholders, and audience representatives to ensure the company’s marketing support structure is driving the business forward with minimal expenditures.Colleagues describe me as a progressive, driven, down-to-earth, strategic marketing and brand leadership expert who can be relied on to offer superior solutions that deliver profitable results on time and under budget.
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