Nelia Bernabe
Social Media and Communications Manager @Maryville Academy
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WORK HISTORY
Social Media and Communications Manager @Maryville Academy
Des Plaines, IL, US
Internal & Employee Communications, Executive Messaging, Editorial Leadership | Mission-Driven Storytelling | Strategic Messaging Strategic communications leader with 15+ years of experience driving brand visibility, community engagement and multi-platform content for nonprofits and mission-driven organizations. I specialize in crafting compelling narratives that build trust and spark action.At Maryville, I lead digital content strategy, editorial direction and campaign messaging across all channels, ncluding web, social, email, print and video. As editor of The Voice Magazine, I spotlight success stories and amplify impact, while also supporting executive communications and fundraising efforts.Passionate about social impact, I translate complex ideas into clear, engaging messages that resonate with diverse audiences, from donors to frontline staff. Through storytelling, strategy or speechwriting, I help organizations connect, communicate and inspire. My expertise includes:Strategic Communications and Brand Management- Developed and executed internal/external communication strategies across digital, print and social platforms- Boosted audience engagement and visibility of Maryville\'s mission through data-informed campaignsEditorial Oversight- Editor-in-chief of The Voice Magazine, managing content planning, writing, layout and stakeholder storiesContent Leadership- Produced multimedia assets including blog posts, video scripts, fundraising materials, and annual reportsDirected social content calendar and streamlined messaging across web, print and email channelsManage the design, structure and content planning for three organizational websites, overseeing site maps, architecture and user experience to align with brand goals.Executive Communications- Drafted speeches, campaign messaging and donor appeals for senior leadership and development teams
EDUCATION
Northwestern University
Masters of Journalism
Overseas
B.S., Mass Communication/Media Studies, Cum Laude
Northwestern University
Master of Science in Journalism, Medill School of Journalism
SKILLS
ABOUT NELIA BERNABE
I am a mission-driven communications and employee engagement leader with more than 15 years of experience helping complex, mission-based organizations inform, align and engage people.In my current role at Maryville Academy, a 142-year-old nonprofit serving children and families across multiple programs and locations, I lead our organization-wide communications in close partnership with senior leadership. My work focuses on translating strategy into clear, timely and meaningful messaging that builds trust, strengthens culture and helps employees understand how their work connects to organizational goals and how they make a difference.I oversee and execute a wide range of employee communications, including leadership messages, staff-wide updates, editorial calendars, storytelling, intranet and digital content, live events and written and video communications. I am deeply committed to clarity, tone, accuracy and consistency, particularly in fast-paced environments where employees rely on internal communications to stay informed and connected.With an international background and experience working across diverse cultural contexts, I bring a global perspective and strong editorial judgment to internal storytelling. I am especially passionate about elevating employee voices, highlighting impact and reinforcing mission, values and accountability through thoughtful communications.At my core, I believe internal communications is about respect, transparency and purpose. When employees feel informed and valued, organizations are stronger, more resilient and better equipped to serve their communities.*Successfully launched the inaugural episode of Maryville\'s monthly podcast, Where Hope Lives, on Jan. 8, establishing a new leadership-driven communications channel to support engagement and organizational alignment*Lead organization-wide internal communications supporting multiple programs, departments and locations*Partner closely with executive leadership and HR to develop leadership messages, staff communications and organizational updates*Manage internal editorial calendars to ensure consistent, timely delivery of employee communications*Develop written and video communications that reinforce mission, values, culture and strategic priorities*Provide editorial oversight and quality control for internal messaging to ensure accuracy, tone and clarity*Support employee engagement through storytelling that highlights staff, program milestones and organizational impact
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