Neisha P.
National Director of Marketing and Communications @Element Event Solutions
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WORK HISTORY
National Director of Marketing and Communications @Element Event Solutions
Toronto, ON, CA
Lead the national marketing vision for Canada’s largest event rentals company. Build a unified brand from multiple legacy businesses and position Element as the category leader in premium events. Grow brand awareness and preference by consistently telegraphing brand standards across all channels.Partner closely with sales and executive teams to design strategies that not only generate measurable leads and revenue growth but also strengthen long-term brand preference across B2B and B2C audiences. Plan and deliver omnichannel marketing campaigns that integrate SEO, paid media, social, PR, influencer, and trade activations, with a definitive focus on delivering measurable ROI.
EDUCATION
Polytechnique Montréal
B. Eng, Industrial Engineering
Université de Montréal
Engineering
College Jean de Brebeuf
D.E.C., Health Sciences
ABOUT NEISHA P.
Enthusiastic, adaptable, results-oriented marketing and business development professional with over fifteen years experience across a broad range of sectors including hospitality, non-profit, technology, and telecommunications. I am a strategic and accountable team player who can be counted on to get the job done. I am passionate about serving internal and external clients, building relationships, and using creativity and best practices to contribute to the organizations I work for. • Marketing and communications professional with experience planning, managing and executing successful integrated multi-channel, multi-language, global, regional and local marketing campaigns that deliver real increases in customer awareness, engagement, response rates, and revenues. • Accomplished sales and business development professional with experience owning and achieving sales quotas, developing new and existing accounts and managing and growing sales and distribution channels. • Strong project management skills, focused on creative problem-solving, critical thinking, and working collaboratively with cross-functional teams. • Fully bilingual with strong writing skills in both English and French, capable of developing, writing and editing proposals, reports, content, copy, press materials, and speeches. Entry level knowledge of Spanish. • Committed to building effective and meaningful relationships with clients, partners and colleagues, based on empathy, integrity and a win-win approach.
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