Neil Bennion

WORK HISTORY

EDUCATION

SKILLS

ABOUT NEIL BENNION

Messaging, strategy and web copy that’ll help you gain customers, drive up sales and generally smile like an actor in a stock photo of successful business people‍‍🤝Here\'s what I do. Create – ones that go behind the usual “Her name’s Davina – she runs an amateur backgammon club and 🥐!” INSTEAD I use qualitative research to understand who your customers actually are, so you can target them way more effectively.No guesswork required.(Or croissants for that matter Develop your, so you can understand the journey your customers are on – what keeps them awake at night (dreams about crepes) and the obstacles in the way of them overcoming them Determine the actual (so-called voice of customer data) so you can talk to them in terms they relate to Develop a that your customers love and helps you stand out in a crowded marketplaceAnd with these fundamentals in place, you\'re ready for all sorts of other things:Like – oh, I don’t know … - I can help you create a brand new website tailored to your exact needs (or optimise and existing one) aimed at your specific customers, and structured according to known psychological principles.Along other specialised content, such as: – cleverly convince potential customers your product or service will solve their problem by showing them hard evidence that your product or service will solve their problem – sell people on your product or service via a combination of captivating storytelling, compelling visuals and the voice of a dashing hero (*coughs**points to self*) – pour your leads into a bottle with the help of an inverted conical utensil.(Oh wait, is this one of those metaphor things?)🧲 – trick people into giving you their email address by asking for it in exchange for something of genuine value in a completely reasonable and transparent mannerReady to get started?Great!Just say some variation on a theme of \'Hi!\' and we’ll take it from there!