Diksha Negi

Social Media Specialist @Ventmere Ltd

Toronto, ON, CA

I am responsible for developing and executing comprehensive content and social media strategies for prominent brands such as Edifier, Ventray Kitchen, and Rejuuv. My role encompasses a variety of tasks aimed at enhancing brand presence and engagement across multiple platforms.Key Responsibilities:1. Content Strategy and Social Media Strategy:* Develop and implement content and social media strategies tailored to each brand\'s unique voice and objectives.* Schedule and design engaging posts to drive brand awareness and audience interaction.2. Designing Newsletters, Client Pitches, and Mood Boards:* Create visually appealing newsletters and client pitches that effectively communicate brand messages.* Design mood boards to guide the visual direction of campaigns and projects.3. Email Newsletter Design and Copywriting:* Utilize Smartr Mail and HubSpot to design and write compelling email newsletters that resonate with target audiences.4. Community Engagement:* Foster and maintain active engagement with social media communities, responding to comments and messages to build strong relationships with followers.5. Analytical Reporting, A/B Testing, and Evaluation:* Conduct analytical reporting to measure the effectiveness of social media campaigns.* Perform A/B testing to optimize content and strategies for better performance.6. Event Management - Tradeshows and PR Liaison:* Coordinate and manage brand presence at tradeshows and events.* Act as a liaison for public relations activities to enhance brand visibility.7. Influencer Liaison:* Conduct influencer outreach, manage negotiations, and handle contracts to establish beneficial partnerships.

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