Nathalie Hurtado
Global Brand Manager @Newell Brands
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WORK HISTORY
Global Brand Manager @Newell Brands
US
Co-develop the global strategic direction and innovation pipeline for Oster, collaborating closely with cross-functional teams to drive product innovation aligned with business growth objectives.Leeds ideation and concept development by translating consumer insights and emerging trends into actionable product concepts.Managed end-to-end execution of innovation projects, working with cross functional teams to develop new products, claims, and communications from concept to launch.Developed comprehensive product launch toolkits, equipping regional teams with assets and strategies to successfully introduce innovations in-market.
EDUCATION
Universidad de los Andes (CL)
Diploma of Education, Digital marketing & e-business
Universidad de Chile
Bachelor's degree, Business Administration and Management, General
SKILLS
ABOUT NATHALIE HURTADO
Global Brand & Marketing professional with 10+ years of experience as Product Manager and Brand Manager in multinational companies, fostering the autonomy and leadership needed to drive growth. Skilled at delivering impactful brand strategies, managing P & Ls, and leading cross-functional teams to execute successful campaigns and innovations for top global brands.Proven ability to drive consumer-centric innovation, from strategy to market execution and performance analysis. Strong expertise in business analytics, consumer insights, and core marketing strategies that fuel brand growth and deliver business results.Bilingual professional (English & Spanish) with excellent communication, collaboration, and influencing skills. Recognized for navigating complex, multicultural environments and leading projects independently or as part of a team. Passionate about building brands with purpose through creativity, strategic thinking, and operational excellence.
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