Nathalie Hayward

Senior Regional Marketing Manager @Rathbones

Bristol, GB

With over six years of experience building and leading the regional marketing team in the South West, I specialise in developing tailored annual marketing plans for each office in the region. My approach focuses on aligning with individual office needs, driving commercial growth, and supporting the overarching business strategy.I deliver multi-channel campaigns that include local sponsorships and partnerships, engagement-driven events, and immersive brand experiences, incorporating direct mail, digital, and traditional media. Alongside my team, I ensure these initiatives meet the highest standards, consistently delivering value and reporting on ROI. We also share insights and learnings to optimise campaigns across other regions.In addition to my regional role, I’ve successfully led national projects, including our high-profile sponsorship of The Game Fair for the past two years.

University of Chester

Bachelor's Degree, Business Studies