Nathalie Gaetani
Marketing @Affide
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WORK HISTORY
Marketing @Affide
Roma, IT
Leads the creation and execution of offline marketing materials for both the head office and a nationwide network of branches, with a strong focus on auction-related communication. Responsibilities include the development of flyers, catalogues, and campaign assets, ensuring alignment with brand guidelines and local needs.Design work is carried out using Canva; SMS and email campaigns are managed via ClickSend and ActiveCampaign. The role also involves coordination with the press office and external agency for the development and distribution of press releases and institutional content.Additional activities include support in enhancing online visibility, review monitoring, and the optimization of digital customer touchpoints. Emphasis is placed on brand consistency, content accuracy, and coordination across teams and suppliers.
EDUCATION
Accademia Altieri Moda e Arte
Visual Merchandiser, Visual Merchandising
Sapienza Università di Roma
University degree, Organisation and Marketing for Business Communication
ITC Paolo Sarpi, Venezia
Diploma: Accountant Programmer, Accounting, Finance, Economics
Luca La Mesa Academy
Social Media Marketing
Sapienza Università di Roma
University degree, Public Communication and Organizational
SKILLS
ABOUT NATHALIE GAETANI
Marketing Specialist with 10 years of experience in managing multichannel communication…
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