Natalja Avramenko
Digital Marketing Manager @Palladium Boots
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WORK HISTORY
Digital Marketing Manager @Palladium Boots
Lyon, FR
Global digital strategy development & management- Setup & management of Palladium Boots digital communications on the global level for all digital channels: social, paid, website, newsletters- Drive the engagement across multiple digital channels with attractive marketing communication campaigns, both organic and paid- Contribute to the growth of brand e-commerce website palladiumboots.com and drive the traffic from digital & social channels - Definition of the global digital guidelines & best practices for the regions (Europe, US, APAC) and local & global retailers and point of sales- Continuous insights and driving digital innovations of the brand- Reporting & analytics - ongoing monitoring of the key metrics; monthly digital insights
EDUCATION
Rotterdam School of Management, Erasmus University
MScBA, Finance & Investments
Rīgas Ekonomikas augstskola - Stockholm School of Economics in Riga
Bachelor of Science Degree; B, Economics and Business Administration
Alexander Technological Educational Institute of Thessaloniki
Accounting / Marketing & PR
Emlyon Business School
Master of Business Administration (M.B.A.), Marketing & Luxury Management
SKILLS
ABOUT NATALJA AVRAMENKO
Dynamic and results-driven digital marketing professional with over 10 years of global experience in developing and executing innovative digital strategies. Proven track record in driving engagement, growth, and brand success across multiple channels. Adept at leveraging data-driven insights and fostering digital innovations to elevate brand presence. Core Competencies- Digital Strategy Development - Social Media Management - Content Creation & Curation - Paid Advertising Campaigns - E-Commerce Growth Strategies - Global Digital Communications - Data-Driven Insights & Analytics - SEO & Digital Project Management - Influencer Strategy Development - Competitive Benchmark Analysis
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