Nahiyan Maisha

European Marketing and Sales Development Program Associate @Cummins Inc.

Liverpool, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Aug 2024 — Present

European Marketing and Sales Development Program Associate @Cummins Inc.

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Cummins is a global power leader that designs, manufactures, distributes and services diesel and natural gas engines and powertrain-related component products, including filtration, aftertreatment, turbochargers, fuel systems, controls systems, air handling systems, transmissions, electric power generation systems, batteries and electrified power systems. I am currently in a 2 year graduate program with experiences in 2 diverse functions so far: Account Management - Cummins Components & Software: I\'ve contributed to several key initiatives, including collaborating on Salesforce, which streamlined account management and led to the creation of an internal process guide to drive tool adoption. I also led the review of a long-term, complex customer contract, synthesizing intricate legal and historical data into a clear format for better decision-making. Additionally, I analyzed complex data to identify margin discrepancies and reduce inefficiencies in the aftermarket. I also spearheaded efforts to align the team with sustainability goals, coordinating cross-functional feedback to drive progress and ensure positive long-term outcomes.Corporate and Marketing Communications - Supporting internal and external communications across the Europe and AME regions, with a focus on digital engagement, brand storytelling, and strategic content creation. I manage regional SharePoint platforms and Cummins Connect content, develop social media campaigns and performance analytics, and collaborate on brand video production, media training, and leadership communications. I contribute to cross-regional marketing initiatives, including event communications, internal campaigns, and digital tools like Sprout and Eloqua. I also support global communications alignment by developing collaborative SharePoint platforms for the DBU international teams, supporting employer branding initiatives, and enabling employee advocacy across regions.

EDUCATION

2004 — 2020

Scholastica

GCSE/ A Level

2020 — 2024

The University of Huddersfield

Bachelor's degree, International Business

ABOUT NAHIYAN MAISHA

Versatile communications and account management professional with a strong track record…

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Nahiyan Maisha — European Marketing and Sales Development Program Associate at Cummins Inc. in Liverpool, GB | Unifers