Mitchell Wardrop
Software Development Manager, Firstbase (Hardware) @AppDirect
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WORK HISTORY
Software Development Manager, Firstbase (Hardware) @AppDirect
Engineering leader for Firstbase (acquired by AppDirect), responsible for scaling the platform that powers modern hardware acquisition and asset management for marketplace customers. Oversee product roadmap execution, system architecture, and team delivery across logistics automation, billing integration, and partner onboarding. Enabled alignment with AppDirect Marketplace, unlocking new revenue streams via seamless integration of 1st- and 3rd-party logistics workflows. Delivered initiatives to modernize warehouse automation, improve SLAs, and reduce asset handling times.
SKILLS
ABOUT MITCHELL WARDROP
Engineering leader with over 15 years of progressive experience building and scaling high-performing software teams across startups and enterprise environments. Proven ability to align engineering execution with business outcomes, delivering scalable platforms, reducing operational overhead, and accelerating revenue growth. Skilled in technical strategy, people leadership, and cross-functional collaboration.
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