Mohd Asad
Head of Content Experience @Barclays
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WORK HISTORY
Head of Content Experience @Barclays
London, GB
Responsible for defining and delivering the content strategy on CMS platform whichincludes component build, site performance, accessibility and SEO.Driving the product vision of a unified component library for Barclays public facingwebsites with the aim of reducing build costs and faster delivery to marketAccountable for Adobe Experience and Creative Cloud products across Windows andMac estate within the Bank.Owning the Experience Management function including Adobe Analytics, Target andTag management for Barclays BI and BX business unitsInternal and External stakeholder management within Barclays and Adobe of the Adobeproduct set defining product strategies and usage roadmapLeading optimisation projects to deliver cost cutting measures in the Adobe estate.
EDUCATION
Holy Angels Convent School
C.B.S.E, Maths, Science, Social Science and English
IMS Engineering College
Bachelor of Technology (B.Tech.), Computer Science and Engineering
University of Nottingham
Msc Management, Information Technology
SKILLS
ABOUT MOHD ASAD
Head of Content Experience at Barclays
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