Mick Latter
Digital Marketing Director @Focus Ecommerce & Marketing
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WORK HISTORY
Digital Marketing Director @Focus Ecommerce & Marketing
Colchester and Oxford and Devon, GB
Experts in Ecommerce and Marketing. Cost-effective digital and Brand Marketing.With over 30 years retail experience and 15 of those in Ecommerce, our team has the capabilities and expertise to take your business to the next level. At Focus Ecommerce Ltd, we combine our insights and skills to transform your processes and strategies, and in turn, your company. We’re proud to help shape and improve how our clients structure and manage their online business.
EDUCATION
The Open University
BA (Hons), Criminology and Social Policy
The Open University
BA (Hons), Criminology and Social Policy
SCL
A levels, Music, Geography, computer studies
SKILLS
ABOUT MICK LATTER
Digital content & marketing. I have extensive experience as a Director of media and communications and a digital content consultant for Business, Government, and Charity sectors. My expertise lies in implementing digital content strategies and content that drive change, engagement, influence, and impact. I utilize social media, digital marketing, paid marketing, and user experience design to execute multi-media programs on a global scale. Currently, I am involved in Government sector projects focusing on Global and UK Influence programs to support UK relationships, as well as previous work with NATO operations. Additionally, I collaborate with numerous business and ecommerce brands to ensure a tangible return on investment in their websites, digital content, and social media platforms.By leveraging target audience techniques and knowledge, I enhance the reach and engagement potential of online content to maximize opportunities for individuals, companies, and organizations. I excel in capturing and creating digital media content to promote brands, products, events, and charities. The key lies in crafting effective digital content and targeting strategies to connect with and retain your audiences. In today\'s digital landscape, simply creating noise is insufficient; one must actively seek out clients and customers.Recognized as a business and Government sector social media expert, I am available to provide expert guidance and training for individuals or organizations seeking to enhance their social media effectiveness.Director of Media & Communications Brigade of Gurkhas British Army, Digital Content Consultant for a number of British Military organisations and outsourced support for a number of professional and e-commerce organisations.I hold accreditation as an Adobe Associate in Photoshop, Premiere, After Effects, InDesign, and Audition software. I also operate as a photographer and video creator for events and business marketing.
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