Mitali Sagar

Associate Brand Manager @Maeva- Artisanal Living

Thoothukudi, IN

My responsibilities have spanned:Strategic Sales & Marketing: Developing e-commerce strategies, managing ad campaigns, and driving B2B sales initiatives to expand our reach and achieve growth targets.Operational Excellence: Overseeing inventory management and fulfillment to ensure efficiency and customer satisfaction.Product Innovation: Leading new product development from concept to launch.Brand Voice & Visibility: Crafting our social media presence and weaving compelling brand storytelling.Collaborating closely with all teams, from initial design concepts to final logistics, has provided invaluable insights into the intricacies of an artisanal brand. A core part of my contribution has been focused on navigating Maeva towards break-even, empowering our dedicated women artisans, and solidifying our distinct brand identity.