Mikhil Soni

WORK HISTORY

EDUCATION

ABOUT MIKHIL SONI

More than 14 years of experience in technical sales, account management, B2B Sales, business development, technical training delivery, customer engagement/retention strategies and strategy planning. “Top performer” for 4 consecutive years in the heavy equipment industry and awarded for achieving 40% market share in the tipper truck industry. My expertise lies in market penetration and business development with proficiency in territory management. I am competent in new client acquisition, inventory management, specification comparisons, improvement in sales calls conversion ratio, strategic direction, customer relationship management, competition analysis, directing large-scale marketing campaigns. Further, my leadership, communication and management abilities will serve to support your continued organizational efforts. Additionally, my proficiency in the field of digital marketing positions me to make a significant impact on your company’s exposure and bottom line. I have experience in running online marketing campaigns through google ad-words, email marketing and SMS Blast. I have pursued Advanced Digital Marketing Training Program from Delhi School of Internet Marketing (DSIM) and I am also a Google certified digital marketer. I am well versed with technologies like Selective Catalytic Reduction (SCR), Exhaust Gas Recirculation (EGR), various emission norms, quick couplers, rock breakers/hammers, Komtrax equipment monitoring system etc. Also, I have conducted various product comparisons/site production studies for deployment of wheel loaders, hydraulic excavators and tippers trucks. Parameters like bucket size, site efficiency, cycle time, lead time and fuel consumption were considered during the same. I have been using SAP Hana ECC (ERP Central Component), SAP DBM (Dealer Business Management), SAP CRM (Customer Relationship Management) for my day to day invoicing, data management, funnel/pipeline update and team management.