Michelle Connolly

Director @Profiletree - Web Design And Digital Marketing

Belfast, GB

Digital Marketing Strategy: Expert in creating and executing comprehensive digital marketing strategies that drive growth, market expansion, and brand visibility.Growth and Export Consultancy: Specialises in guiding businesses through market entry, growth strategies, and export planning, helping brands reach new audiences and expand internationally.Website Strategy & Optimisation: Skilled in developing website strategies that enhance user experience, optimise customer journeys, and improve conversion rates through effective CMS management and design optimisation.Analytical & Communication Skills: Strong ability to analyse data, report insights, and develop proactive strategies that improve customer acquisition and conversion rates.Traffic & Sales Growth: Proven track record in increasing website traffic, enhancing conversion rates, and driving online sales across the entire digital landscape.YouTube Marketing & Channel Growth: Experienced in growing YouTube channels, having successfully expanded five channels to over subscribers through targeted content strategies, audience engagement, and Video SEO.Animation Production: Expert in creating engaging animations that simplify complex concepts, enhance brand messaging, and captivate audiences across educational, commercial, and governmental sectors.Research & Innovation: Committed to research and development, ensuring the application of digital marketing best practices and exploring new concepts to stay ahead of industry trends.Video Content Creation & SEO: Expert in creating impactful video content, optimising for Video SEO, and developing lead generation and video marketing campaigns.Training & Development: Skilled in developing and delivering training programs on digital marketing, equipping teams with the knowledge to implement effective strategies.

Stranmillis University College, Belfast

Bachelor of Education (BEd), Dramatic Art and English