Michelle Cleaver

Head of Direct to Consumer @JDE Peet's

Birmingham, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Mar 2021 — Present

Head of Direct to Consumer @JDE Peet's

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Senior commercial leader accountable for the strategic direction, P&L performance, and operational delivery of JDE’s Direct-to-Consumer business in the UK. Oversee end-to-end execution across digital acquisition, eCommerce platforms, customer experience, supply chain, and financial planning—driving sustained growth, profitability, and digital maturity.

SKILLS

ManagementTrade ShowsBusiness DevelopmentDigital MarketingOnline AdvertisingOnline MarketingPublic RelationsBusiness StrategyMarketingB2bProduct MarketingEvent ManagementMarketing CommunicationsBudgetsCompetitive AnalysisBusiness PlanningAccount ManagementProduct DevelopmentNew Business DevelopmentNegotiationMarketing ManagementEmail MarketingProject ManagementSalesSocial MediaMarket PlanningMarketing StrategySocial Media Marketing

ABOUT MICHELLE CLEAVER

Accomplished senior eCommerce and Digital leader with 15+ years of experience driving…

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Michelle Cleaver — Head of Direct to Consumer at JDE Peet's in Birmingham, GB | Unifers