Michelle J Davulis

Marketing Director @Mld Agency, Inc

St Charles, IL, US

Currently working on building the Marketing Plan that will be the blueprint in growing the business and bringing MLD into the digital world Eliminate any non-performing or underperforming paid lead generation programs to increase our bottom line during uncertain times in a COVID19 pandemic Built a multichannel marketing program with social medial, content, web and Google Ads, paid lead generation, email, and direct mailing already resulting in driving demand through organic strategy Designed UI/UX friendly website with the help of Digislate our graphic designer and creative expert with vital information regarding healthcare and insurance trends that affect individuals and businesses lives Take over and grow presence on Google MyBusiness Page along with set up and monitor Google Analytics already resulting in 2 sales with only 1 and 1/2 half weeks live Created a content calendar and content strategy that will drive demand generation strategy and eliminate cold calling and paid lead programs. Built an email campaign and strategy in Constant Contact resulting in a 28-32% open rate amongst targeted groups Move the current database from Salesforce to agent-friendly Benefit Align Customer Engage CRM system

Benedictine University

Bachelor of Business Administration - BBA, Marketing/Marketing Management, General

DePaul University - Charles H. Kellstadt Graduate School of Business

Inregrated Marketing Communications Professional Certificate, Digital Marketing and Marketing Communications

Benedictine University

Master of Business Administration - MBA, Marketing/Marketing Management, General