Michael Jacob
Vice President Ai Strategy & Solutions @Cooper Smith
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WORK HISTORY
Vice President Ai Strategy & Solutions @Cooper Smith
Toledo, OH, US
EDUCATION
University of Wisconsin-Madison
Coursework toward Master of Fine Arts
Bowling Green State University
BFA
ABOUT MICHAEL JACOB
Senior-level executive with a deep background in media and brand strategy, now leading the charge in enterprise AI transformation. As Vice President – AI Strategy & Solutions, I oversee the development and real-world application of advanced AI technologies within our agency and for external partners. I helped guide the creation of our proprietary AI model and currently lead strategic initiatives focused on custom AI agent development for business optimization, data integration, and workflow efficiency. My career spans decades of success in media intelligence, integrated marketing, and executive leadership. I bring together creative thinking, operational insight, and a solutions-driven mindset to unlock measurable performance outcomes for both our agency and our clients. Specialties: • AI Strategy & Solutions Development • Custom AI Agent Discovery and Implementation • Enterprise AI Integration and Adoption Roadmaps • Marketing Mix Modeling Strategy & Interpretation • Multi-Touch Attribution (MTA) Implementation & Analysis • Media Intelligence & Data-Driven Planning • Campaign Analytics Aligned with Business KPIs • Integrated Marketing Across Digital and Traditional Channels • Brand Development Oversight • Executive Leadership and Cross-Functional Team Management • Agency Partnerships, Vendor Relations & Operational Efficiency
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