Mercedes Lenay D.
Chief Client Officer @Slt Consulting
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WORK HISTORY
Chief Client Officer @Slt Consulting
US
EDUCATION
Warren High School
High School Diploma
The University of Texas at Austin
Bachelor of Business Administration - BBA, BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES
University of Mary Hardin-Baylor
Business Administration and Management, General
ABOUT MERCEDES LENAY D.
Digital marketing leader and growth strategist with 14+ years scaling DTC e-commerce brands through 360° omnichannel strategies across paid media, lifecycle/CRM, SEO/AEO, influencer marketing, SSM, and conversion rate optimization. Full-stack marketer and creative strategist who has managed $15M+ in annual paid media and led award-winning campaigns for reputable brands. As founder of Matte Creative Consulting, I deliver integrated, data-driven roadmaps that improve CAC/LTV efficiency, lift ROAS, and compound brand equity. Recognized with Meta Agency Awards, I’m known for collaborative leadership, scalable processes, and profitable growth.
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