Melissie Blair
Brand & Marketing Specialist - Loyalty @Air New Zealand
Auckland, NZ
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WORK HISTORY
Jul 2025 — Present
Brand & Marketing Specialist - Loyalty @Air New Zealand
Auckland, NZ
Core deliverables throughout my time include:• Building out the customer value proposition for a loyalty program benefit along with the GTM plan. • Supporting the Airpoints Store with ATL marketing for the crucial Christmas trading period.• Refining customer acquisition and retention marketing programs for the Airpoints Store.
ABOUT MELISSIE BLAIR
A passionate and data-driven senior marketing professional with 20+ years of experience…
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