Melanie Errico
Jewelry Design Director (Contract) @Avondayle Ltd
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WORK HISTORY
Jewelry Design Director (Contract) @Avondayle Ltd
Philadelphia, PA, US
Lead design strategy for trend-driven private label jewelry collections across top national retailers.Sketch by hand, in Adobe Creative Cloud Suite, or with emerging AI tools to develop emotionally resonant, factory-ready designsSource materials aligned with price targets, vendor capabilities, and brand aestheticsBuild first samples in-house and mentor jewelry assemblers to prepare for buy meetings and editorial campaignsExpand into handbags, belts, charms, brooches, and tech accessories to support brand storytelling across categoriesCreated Free People’s #1 necklace; contributed to styles that represent 15% of total inventory in key categoriesDesigned the company’s Philadelphia studio space, including a scalable inventory system and client-facing presentation area
SKILLS
ABOUT MELANIE ERRICO
I’m a jewelry designer and creative director with over 10 years of experience leading…
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