Melania Atayde
Senior Credit Business Analyst @Spin
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WORK HISTORY
Senior Credit Business Analyst @Spin
Ciudad de Mexico, MX
Developing the launch strategy for the Collections squad—setting up core processes, defining KPIs, and building monitoring tools from scratch. Act as the go-to analytics partner for Product and Ops, driving data-informed decisions to improve recovery rates and customer experience.
EDUCATION
Instituto Tecnológico Autónomo de México
Licenciatura, Ciencia Política
ABOUT MELANIA ATAYDE
Curious, driven, and analytical. I bring +5 years of hands-on experience working with credit products in fast-paced fintech environments. My focus has been on using data to improve collections strategy, customer segmentation, and performance insights, always with the goal of solving real customer problems and driving measurable business results.I have a proven track record of working cross-functionally with product, operations, and engineering teams to design and implement initiatives that improve efficiency and impact. Fluent in English and Spanish, I communicate clearly and effectively with technical and non-technical stakeholders alike.With a “never-settle” mindset, a love for data puzzles and a genuine interest in innovation and socially impactful tech. Whether it’s writing SQL queries, running models in R, or developing the strategy, I enjoy connecting data with action.Key strengths:• Business & Credit Analysis• Data-driven storytelling & stakeholder management• SQL, R, and BI tools (e.g, Looker, Tableau)• Fast learner, clear communicator, and purpose-drivenI love exchanging ideas with others working in credit analytics, business strategy, and fintech innovation.Feel free to connect!
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