Megan Dow
Head of Marketing @Erlang Solutions
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WORK HISTORY
Head of Marketing @Erlang Solutions
Heading up the global marketing function at Erlang Solutions, a technology consultancy and product company, driving strategic growth, brand development, and customer acquisition across five international business units.• Own and execute the company’s global marketing strategy across multiple regions• Lead, mentor and grow a high performing marketing team aligned with business objectives• Translate complex technical propositions into clear, impactful marketing campaigns• Work closely with stakeholders to deliver targeted, lead generating initiatives• Champion data led marketing using tools to create informed decisions• Oversee content strategy and delivery, including technical stories and thought leadership• Manage the marketing budget to ensure strong return on investment and sustainable growth
EDUCATION
Unisa
Bcom, Business Management
Durban Girls College
Matric
APMG International
Agile Project Management
SKILLS
ABOUT MEGAN DOW
I’ve been fortunate enough to work at a senior level in a wide range of industries and positions. From sales tobringing new and innovating products to market, I’ve experienced it all. Having a blank sheet of paper andcreating both sales and marketing departments at a start up has been the most rewarding, and frankly eye-opening experience of my career. Having a multimillion-pound investor with short time frames for epic growthtargets made the challenge all the more exciting. Starting from being a lone ranger and seeing where we aretoday has been my greatest achievement. Fast pace doesn’t begin to cover it, but any challenge or opportunityis what motivates me to be the best.
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