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Meeqat Hashmi
Engagement Lead @The Indian Express
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WORK HISTORY
Engagement Lead @The Indian Express
Noida, IN
Own the subscriber engagement lifecycle, from discovery and onboarding to long-term retention and loyalty, continually sharpening the value proposition- Design and run qualitative & quantitative research across non-engaged and semi-engaged cohorts to surface friction points and craft tailored engagement levers- Partner with product, newsroom and marketing teams to transform audience intelligence into high-impact growth campaigns and subscription features.
EDUCATION
Indian Institute of Mass Communication, Delhi
Postgraduate Degree, Mass Communication/Media Studies
Jamia Millia Islamia
Bachelor of Commerce - BCom, B.Com
Indian Institute of Mass Communication
PG Diploma In Radio & TV Journalism, Broadcast Journalism
SKILLS
ABOUT MEEQAT HASHMI
I operate at the intersection of journalism, product, and revenue. Over the past…
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